ABOUT COLORS OF THE COLLECTION
White-Black-Red is a basic, fundamental color triad. There are three colors which appear in a culture first, and this is common for all ethnic groups around the world. Levi Strauss wrote in his research: the first thing any culture sees is "light and darkness" separation, then the third color appears, and it is always Red.
The triad "White-Black-Red" is already observed in the Paleolithic art (which was created more than 10,000 years ago). The basic art materials of that time were: Clay (White), Coal (Black), and Ocher / Blood (Red).
So, whatever Pantons, whatever dozens or hundreds of shades of gray (or any other color) we create and observe, at the initial level - the level of the ancient Mongolia and level of unity with nature, there might be only three basic colors - White, Black, and Red.
White is the first color (or to be more exact, light) which any culture sees. White contains all the spectrum. White was a color belonging to some supreme deity since ancient times in the majority of cultures. In the past times, White was the most ambivalent. On the one hand, it's life (light, egg, milk, semen), joy, day. On the other one - death (winter, snow, ice, bones). White is also a color of a victim (white animals often were sacrificed to gods in ancient times) and innocence, purity, God. Appeared in the West Europe during Christian Medieval, this last meaning have been staying the most actual in our culture to this day.
Black color (or to be more exact, absence of the light) is the second what any culture sees. And since duality, a habit to oppose things is integral part of the human's mind while White means life and joy, than original and basic meaning of Black is death and sorrow. Black (dark) was the color of mourning already in Ancient Greece. During Christian Middle Ages Black was considered to mark all dark and evil things. Black was about demons, carriers of secret knowledge, and also it meant renunciation of all pleasures and joys of the world (Priest's cassock).
But! Secular Middle Ages (with supply of, firstly, Burgundy and then Spanish Royal Courts) gave to Black color another meaning which still true for rich deep Black - a meaning of nobility, aristocracy, and elegance. Also, Black is about peace and contemplation.
Red is the most noticeable color. It is the first what a human being sees after light and darkness. Unconsciously, we always pay our attention to the objects of the Red color firstly - unless, we force ourselves to focus on something else. In most cultures of the world, Red is a fundamental color.
Red is about life, blood, strength, energy, sex. Before the 19th century, wedding and holiday costumes were Red (it's still so in modern India). Also, Red means danger and aggression (again, blood and fire as well).The person in Red is always differentiate him / herself from others and attracts attention.